Bela(Mogra) Attar

Bela is a hydrodistilled 'mogra' attar and is made for people who like to wear natural floral scents. Capturing the essence of fresh-plucked jasmine blossoms (Mogra), this natural concentrated perfume oil is infused with dried mogra petals and opens with a brilliant, crisp green freshness that gently settles into a rich, creamy floral warmth. It’s light enough for a bright afternoon, yet deeply seductive enough for the evening. A single roll-on application on your pulse points wraps you in an aura of effortless elegance and nostalgic warmth. The perfume is made using centuries old ancient method

1. Fresh Mogra flowers are handpicked, in the early morning when their scent is strongest.

2. These flowers are then placed in large copper vessels called deg along with water.

3. The vessel is heated gently, and the fragrant steam is collected through pipes and passed into a receiver filled with clean base oil.

4. Over many hours (sometimes even days), the mogra scent gets absorbed into the base oil.

5. The process is repeated daily with fresh flowers until the desired strength is achieved. This method is called hydrodistillation or deg-bhapka technique.

How to apply: Moisturise your skin and roll on your pulse points — wrists, neck, behind ears. Pat gently. Never rub. Walk away. Let it do what it was made to do.